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VoIP Deep Dive: Discover the best VoIP Service For Your Business

The telephone has been a part of business processes since it was invented, with businesses quickly taking advantage of the new features that telephony has introduced as it has improved over the years. VoIP—Voice over Internet Protocol—is the latest improvement, and as such, offers businesses a lot of great benefits to embrace.

First, let’s take a dive into these benefits and explore how you might see improvements through adopting VoIP.

VoIP Offers the Mobility that Modern Businesses Often Need

As recent events have definitively shown, the capability to work from places other than the office is a valuable one for an organization and its team members to have. Due to its use of the Internet as its network, your team’s phone connections can follow them to wherever they happen to be working.

With today’s VoIP options working as a softphone on a computer or as a mobile application, you can be confident that your team members will still have the communication tools that many offices rely on, without forcing them to be tied to their workstation.

VoIP Offers All the Features of Traditional Telephony… Plus Some

Businesses need their phones to do more than just receive and make calls. Nowadays, there’s a laundry list of additional features that businesses often need. Rest assured, a phone company is happy to enable these features—it’s just going to cost a lot more.

VoIP offers the same, without the added costs. All of these features are included in the software, along with some (like instant messaging and video conferencing) that many telephone service providers don’t offer.

VoIP Simplifies Your Business’ Infrastructure

We also need to touch on the fact that VoIP, unlike traditional telephony, doesn’t rely on its own network to function. Like we said before: VoIP uses the Internet.

Traditional telephony, on the other hand, requires that each telephone have a dedicated connection. Regardless of how big or small your team is, that’s going to add a significant bit to your business’ necessary infrastructure. Plus, that’s without mentioning how much of a hassle it can be to add new lines throughout your office. VoIP’s use of the Internet eliminates all that.

Of Course, Don’t Forget that VoIP Helps Save Money

This is perhaps the biggest benefit that Voice over Internet Protocol brings: you’re already paying for your Internet services. By using them as your telecommunications network, you’re getting more value for the price. Compare that to actively having to pay for your telephone service each month in addition to your Internet services, and there really isn’t much of a comparison. VoIP wins.

So, how do you decide which type of VoIP service will work best for your business? Here are your options:

Device-based VoIP services

With this service, you will need to purchase a VoIP device from a service provider and plug it into your existing landline phone to be able to make free calls within the United States. Examples of device-based VoIP services include MagicJack and Ooma.

Software-based VoIP services

This is the most common type of VoIP, and many of us already use it on a daily basis. You either access a web-based application or install software on your computer. You then use your computer’s audio and video input and output devices to communicate with others. Popular examples of software-based VoIP services are Skype and Zoom.

Mobile VoIP services

Like software-based VoIP services, mobile VoIP comes in the form of an app. However, the latter is installed on mobile phones instead of computers, enabling you to make and receive calls wherever you are. Three of the most popular mobile VoIP services are Microsoft Teams/Skype, WhatsApp, and Google Meet.

Business VoIP services

Business VoIP services are more cost-effective than traditional landlines. They offer a variety of useful features, such as video and audio conferencing, screen sharing, interactive voice response, automated attendants, call queues, and call reports. You also get complete technical support when you sign up for a business VoIP service.

 

VoIP for business can either be on-premises or cloud-based. For on-premises VoIP systems, businesses need to purchase all the equipment and house these in their office. This alone requires huge capital expenses. On top of that, businesses have to pay fees for system maintenance, repairs, and upgrades regularly. The upside is that you’ll have total control over your hardware.

 

On the other hand, when you choose cloud-based VoIP systems, you outsource your phone system to a VoIP provider. This eliminates the need to purchase hardware or invest in maintaining the systems as your provider will handle everything for a fixed monthly fee. You can also scale services easily. The downside is that you’re not in total control of the hardware, and you need to rely on your provider’s expertise to ensure system reliability and security.

Want to learn even more about VoIP? Talk to our professionals today.

Windows 11: First Things To Set Up And Customize

Microsoft’s Windows 11 operating system offers a number of improvements over Windows 10, including a new Start menu and a more functional Taskbar. If you have just purchased a laptop running on Windows 11, or are planning to upgrade your current device, then you will need to know how to set it up. In this blog post, we will provide you with a guide on how to customize your Windows 11 laptop.

1. Set up how your device checks for updates

New laptops usually automatically check for updates, but you can also manually do this. Click the gear icon above the Start button to go to Settings, choose Windows Update, and then click Check for updates.

You can also type “updates” into the search box and click Check for updates.

2. Create a restore point

It is ideal to set up your laptop’s restore point, which is the backup of your entire operating system. Doing this can save you a lot of time, effort, and even money in case something goes wrong with your device.

To set up a restore point, simply type “restore” into the search bar and click Create a restore point. You’ll be taken to the System Protection tab of the System Properties window. From there, you can choose what you want to be included in the backup. Click the Configure button to apply your choices. Enable “Turn on system protection” if it’s not already on. Finally, choose how much disk space to reserve, which is ideally not more than 2–3% of your total disk space.

3. Choose a power plan

To help prolong your laptop’s battery life, you can choose from Windows 11’s Power Saver, High Performance, and Balanced power plans. Type “power plan” in the search button and choose either “Edit power plan” or “Choose a power plan.” Choosing the Edit power plan option allows you to set when the laptop display will be automatically turned off and when it will go to sleep. When you pick “Choose a power plan,” it will take you to a page where you can create and customize your power settings.

The default recommended plan is Balanced, but if you want to create your own, click on the “Create a power plan” option on the left part of the screen. You can choose from three options depending on how you plan to use your laptop: Balanced, Power Saver, and High Performance. After selecting your preferred plan, give your new power plan a name, then click Next to set the display and sleep settings for your laptop. Once done choosing your preferred power settings, click on Create and you’re good to go.

4. Set app installation tolerance level

For added security, you can restrict which apps can be installed on your laptop. Do this by going to Settings > Apps > Apps & features. From here, you can configure the “Choose from where to get apps” settings. You can choose whether to permit installations from only the Windows Store, any app installations (with a warning), or unrestricted app installations.

5. Remove bloatware

Some vendors package new laptops with bundled apps and software, which are mostly unnecessary and unwanted programs called bloatware.

Windows 11 offers an easy way to see which apps are installed on your new laptop and a quick way to uninstall those you don’t need. Head to Settings > Apps > Apps & features and peruse the list of installed apps. If you don’t want an app and are 100% certain that your computer doesn’t need it, click on the hamburger menu to the right of the app, then choose Uninstall.

6. Activate anti-ransomware

Ransomware is a form of malicious software that locks all your data until you pay a ransom to hackers.

To minimize the risk of ransomware attacks, type “Windows Security” into the search bar at the bottom of your screen and click on the Windows Security result. Go to Virus & threat protection, click Manage settings under “Virus & threat protection settings”, and go to “Controlled folder access”. From there, click the Manage Controlled folder access option and enable Controlled folder access; this protects you against ransomware attacks. By default, the Desktop, Documents, Music, Pictures, and Videos folders are protected, but you can add other folders that you’d like to be protected from ransomware.

There are myriad ways Windows 11 can be configured for optimization and security. This article barely scratches the surface of Window 11’s security and efficiency settings. Call us today for a quick chat with one of our Microsoft experts about taking your operating system to the next level.

Microsoft Rolls Out New Microsoft 365 Apps Admin Center Capabilities

The pandemic has expedited cloud migration timelines, and IT administrators have had to accomplish gargantuan tasks in record time, such as moving workflows to the cloud, securing company devices, and ensuring 24/7 data access. As the cloud becomes an increasingly pivotal part of business operations, Microsoft continues to improve the Microsoft 365 Apps admin center by adding new features that will make data management easier.

OneDrive sync health

With the OneDrive sync health feature, maintaining data integrity is easier than ever. IT admins can now readily check for sync statuses or errors by going to the OneDrive sync health dashboard and generating reports for specific administrative purposes. From the dashboard, admins can generate insights ranging from executive summaries to specific sync statuses of given devices, enabling them to filter the information they need so they can take action immediately in case they find sync issues.

Intelligent insights

Intelligent insights include features like Apps Inventory, Add-In Inventory, and Security Currency that allow IT, administrators, to strategically find and mitigate any issues. With these tools, they can gain an in-depth understanding of the organization’s Microsoft 365 environment and be privy to information such as:

  • What devices are running Office apps and which versions they’re running;
  • What Office add-ins are installed or running; and
  • Which servicing channel each device belongs to.

Knowing all this information can help administrators identify and manage unsupported Office versions and add-ins to ensure security and compliance.

Servicing automation with controls

This feature streamlines and automates Microsoft 365 Apps servicing to eliminate manual deployment and accelerate the rollout of updates and security patches. With this new feature, IT admins only need to apply a specific servicing profile to a set of devices to automatically deliver monthly updates for users or groups.

Admins can also specify exclusion date periods, or when Office apps updates should not run, such as during holidays or company meetings. They can schedule these dates to happen only once or regularly, depending on their organization’s schedule.

Servicing profiles: Rollback to a previous version

For businesses that use a servicing profile, admins can now roll back devices to the previous version if users encounter issues with the most recent version of the Monthly Enterprise Channel. For instance, if there’s an issue in Outlook’s latest update that hampers employee productivity, your IT team can revert Outlook to the previous stable version.

IT administrators can also view, pause, and resume updates on a per-device basis. If a user experiences issues during rollout, for instance, administrators can pause that user’s update and restore their software to a previous version while an IT personnel troubleshoots the issue.

Microsoft 365 Apps health

Microsoft 365 Apps health calculates an organization’s overall app health based on three criteria: app reliability, app performance, and supported versions. It also gives pertinent information such as Office app session crash rates and who reported such crashes, making it easier to identify issues and see how well Microsoft 365 apps are running during and in between deployments.

With these new features, administrators can better manage Microsoft 365 apps, and users can count on better experiences and fewer downtimes. If you want to learn more about how technology can increase your business’s operational efficiency, call us. Our IT experts are always ready to help.

5 Things To Consider Before Upgrading To Windows 11

1. Your computer doesn’t meet Windows 11 minimum system requirements

One of the main reasons that can keep you from upgrading to Windows 11 is that your computer might not be able to run it. Windows 11’s system requirements are quite high: your computer needs 1 gigahertz (GHz) or faster with two or more cores on a compatible 64-bit processor or system on a chip (SoC). It also needs at least 4 gigabytes (GB) of RAM and 64 GB of available storage.

Although these standards aren’t extraordinary, a considerable number of users have outdated hardware that doesn’t meet Microsoft’s requirements for Windows 11. If you are one of them, you may need to purchase a new PC to get the latest OS.

2. Windows 11 has a lot of bugs

Windows 11 is still fresh out of the oven, and it’s far from being bug-free. Users have reported compatibility issues, missing notifications, and some built-in applications not opening or working as expected. The OS is still missing some features available in Windows 10, and issues are constantly being discovered and fixed, but these are to be expected of any newly released OS. So if you want to stick with a stable and reliable OS, it’s better to wait until Windows 11 is more mature.

3. You can’t access Android apps directly from Windows 11 (yet)

The Your Phone app currently lets Android phone users access mobile apps directly from their Windows 10 PC. This is an especially useful feature for remote and hybrid employees, as the ability to access phone apps on a larger desktop or laptop display and use a mouse, pen, or touchscreen helps with multitasking. If you are one of the people who rely on this feature, you’ll have to wait for the next Windows 11 update to get this functionality.

4. Windows 11 is very similar to Windows 10

Windows 11 wasn’t intended to be a new version of the OS. It was meant to be a substantial update to Windows 10, initially called the Sun Valley Update. That’s why save for a few features, many apps and functions look and work the same in Windows 11 as they do in Windows 10. So unless you’re looking for something radically different from what you have now, it may not be worth upgrading.

5. Microsoft will continue to support Windows 10 until 2025

If you are comfortable with your current setup and don’t have any urgent need to upgrade, you might as well stick with Windows 10. Microsoft has stated that it will continue to support the OS until October 14, 2025. This means that Windows 10 won’t become obsolete in the near future, so you can still enjoy bug fixes, security updates, and new features for this OS version for a few more years.

These are just some of the reasons why you may want to stick with Windows 10. If you decide that upgrading to Windows 11 is right for you, go ahead! But if not, there’s no need to worry — Windows 10 will still be here for a while. Either way, our experts can help you make the most out of your Windows setup. Give us a call today to learn more.

THE DANGERS OF PASSWORD AUTOFILL

Modern web browsers and password managers come with a feature called password autofill. This helps users store and automatically use their account credentials to access websites and other applications. While password autofill is convenient, it comes with security risks.

Why password autofill is so dangerous
Modern web browsers and password managers have a feature that enables usernames and passwords to be automatically entered into a web form. This feature isn’t completely safe, however. If you enable this feature and hackers gain access to your computer or web browser, it will be easier for them to infiltrate your accounts because the autocomplete feature will fill in all saved credentials.

Tricking a browser or password manager into providing saved information is incredibly simple. All a threat actor needs to do is place an invisible form on a compromised webpage to collect users’ login information. Once the browser or password manager enters the user’s information, the hacker will gain access to that data.

Using autofill to track users
Shrewd digital marketers can also use password autofill to track user activity. For instance, they can track people based on the usernames in hidden autofill forms they place on websites and sell the information they gather to advertisers. While they don’t intend to steal passwords, there’s always the likelihood of exposure.

One simple security tip
A quick and effective way to improve your account security is to turn off autofill. Here’s how to do it:

  • On Microsoft Edge – Open the Settings window, click Profiles, and then select Passwords. Disable “Offer to save passwords.”
  • On Google Chrome – Open the Settings window, click Autofill, and disable “Offer to save passwords.”
  • On Firefox – Open the Settings window, then click Privacy & Security. Under the Logins and Passwords heading, untick the box next to “Autofill logins and passwords.”
  • On Safari – Open the Preferences window, select the Auto-fill tab, and turn off all the features related to usernames and passwords.

Having good password security habits can significantly protect your sensitive data. For 24/7 cybersecurity support that goes far beyond protecting your privacy, call us today.

New Enhancements To Look For With Windows 11

With Windows 10 installed in over a billion devices, the success of this operating system (OS) is going to be hard to replicate. However, that isn’t stopping Microsoft from trying to prove itself once again with its new OS, Windows 11. The new OS has new features that can help business owners and managers keep their IT infrastructure competitive.

Security features

Windows 11 continues what its predecessor has been doing, which is to provide apps that boost security and grant control over security and privacy settings.

OS LEVEL: SECURITY BASELINES

Security requirements differ among different industries and organizations. For instance, a hospital must be HIPAA-compliant and maintain the privacy of patients’ health information, whereas a phone manufacturer would want to safeguard the fruits of its R&D department. Given the multitude of controls to set, security baselines help firms configure their own granular security settings and apply industry standards.

APP LEVEL: WINDOWS APPLICATION SECURITY

When malware-laced apps and files are opened, malicious code may be executed alongside innocuous programming. Microsoft is well aware of how hackers abuse Office macros and turn these into cyberattack vectors, so it developed Windows application security to thwart such threats.

DEVICE LEVEL: MICROSOFT DEFENDER FOR ENDPOINT AND ENDPOINT MANAGER

Defender for Endpoint is a security platform that keeps networks protected by detecting, analyzing, and responding to all types of cyberthreats. On the other hand, Endpoint Manager is an administrative tool for enforcing security compliance policies across all devices on your network. It helps an IT admin prevent data breaches and minimize their impact by isolating compromised devices.

USER AND IDENTITY LEVEL: WINDOWS HELLO FOR BUSINESS

As a security tool, passwords are obsolete because of how these have become easy to steal. Windows Hello for Business protects your organization at the end-user level by replacing passwords with biometrics or PINs that are kept locally in users’ devices.

Hybrid work innovations, productivity enhancements, and other helpful features

These innovations help users accomplish their tasks and provide nice-to-have conveniences:

VIRTUAL DESKTOPS

Whether employees use company-issued devices or their own, they tend to use these for both work and personal tasks. Personal apps, files, and activities increase your organization’s exposure to cybersecurity risks, while the converse is also true: work apps, files, and activities may also expose an employee’s personal accounts to cybersecurity risks.

With virtual desktops, users can compartmentalize the professional and the personal by creating a separate desktop for each one. This separation helps limit the impact of a cybersecurity event to the affected desktop. Plus, compartmentalization has the added benefit of helping employees avoid personal distractions while at work, and unplug from work when their shift is over.

WINDOWS AUTOPILOT

Autopilot automatically takes care of preparing a Windows PC or HoloLens 2 for use whenever you issue one to an employee. Just have the employee sign in to their account, then Autopilot automatically does the following in the background:

  • Enrolls the device into Endpoint Manager, which then deploys work apps like Microsoft Teams
  • Applies policies and settings
  • Has the device join either Azure Active Directory or Active Directory

Autopilot can also be used to reset, repurpose, and recover machines.

Everything mentioned thus far can all be done without ever involving your IT admins, thereby allowing them to focus more on higher-value tasks.

WIDGETS

If there’s info that you consume regularly, such as news and weather reports, it’d be convenient to have a repository you can open with just one click. That’s what Widgets is for. Simply click on its icon on the taskbar to access your very own personalized information feed — no need to manually search in web browsers.

Widgets can also contain small apps like calendars and calculators. These apps are ready to be used and do not need to be launched separately.

SNAP LAYOUTS

Snap layouts allow users to arrange app windows for when they’re using multiple apps simultaneously on a single screen. To illustrate, a data analyst may place two data sources on the left side of the screen while they work on their report in a spreadsheet on the right side.

Users can save a particular grouping of apps or layout into a Snap Group. This means that they can save a Snap Group for every task that requires a different set of apps. Therefore, when a user wants to perform a certain task, they can just open the related Snap Group to select the apps they need for that task. This is much faster than opening apps individually and setting your preferred layout every time. Furthermore, if a user has created multiple Snap Groups, they can easily switch to another Group when they have to perform a different task.

POWER AUTOMATE

With Power Automate, users with practically no coding experience can leverage robotic process automation or RPA to automate repetitive processes and make their work tasks a lot easier. All a user has to do is to select from Power Automate’s 400-plus premade actions and utilize a recorder to keep track of keyboard functions and mouse actions. To illustrate, you can create automated email alerts that notify your team whenever a client submits a form, or you can automatically place purchase orders whenever supplies breach minimum quantity thresholds.

If you wish to deploy Windows 11 in your organization, let Net Activity’s IT experts help you out. Tell us more about your business requirements today.

7 Reasons To Switch To Microsoft Edge

Microsoft has just leveled the playing field for web browsers by bringing major changes to Microsoft Edge. The internet browser’s stunning new features help users stay organized and save time as well as protect their online data and identity. If you haven’t tried the upgraded browser yet, now is a great time to check it out.

1. Vertical tabs

Vertical tabs are a handy feature if you often find yourself opening dozens of tabs at once at any given time. Instead of having to hover over or click on one to see which page it’s on, you can easily find and manage your tabs on the side with a single click. You’ll never have to lose track of or accidentally close tabs again.

With the recent Microsoft Edge update, users will now be able to hide the horizontal title bar at the top of the screen so there’s additional vertical space to work with. To enable this feature, go to Settings > Appearance > Customize toolbar and select Hide title bar while in vertical tabs.

2. Tab groups

Microsoft Edge allows you to group related tabs so you can better organize your web browser and workspace. For instance, you can have all project-related tabs grouped together and designate another tab group for recreational YouTube video watching. Using tab groups is as easy as right-clicking on an open tab and selecting Add tab to a new group. From there, you’ll be able to create a label and choose a color to identify the tab group. When the tab group is set up, you can add tabs to the group by clicking and dragging.

3. Collections

Collections allows you to gather information from different sites, then organize, export, or return to it at a later time. Doing these can be especially difficult if you’re working across several sites and multiple devices. To use this feature, simply click on the Collections button and a pane will open on the right side of your browser window. Here, you can easily drag and drop web pages, text, images, videos, and other elements into a group, which you can then import to a Word document or Excel workbook.

4. Tracking prevention

Whenever you visit a site, online trackers can collect information about your internet activity, including pages you visit, links you click on, your search history, and more. Companies then use the data collected to target you with personalized advertisements and experiences.

The tracking prevention feature in Microsoft Edge is designed to keep you from being tracked by sites that you aren’t accessing directly. It’s enabled by default, and it gives you control over the types of third-party trackers to be detected and blocked, thereby enhancing your online privacy.

5. Password Monitor

Millions of online personal credentials are frequently exposed due to data breaches and sold on the dark web. To keep your online accounts safe from hackers, Microsoft developed the Password Monitor. When enabled, this feature notifies you if the credentials you’ve saved to autofill are on the dark web. It then prompts you to take action, allowing you to view a list of all the leaked credentials and then leading you to the respective site to change your password.

6. Immersive Reader

Built into the new Microsoft Edge, Immersive Reader makes reading online easier and more accessible by removing distractions on the page and creating a simplified environment that helps you to focus. This feature also gives you access to a variety of capabilities, including hearing text read aloud or adjusting the text size.

7. Easy switching

Microsoft Edge is available to download for Windows, Mac, iOS, and Android. What’s great is that you can easily copy or migrate your bookmarks, form fill information, passwords, and basic settings to the new Microsoft Edge with just a single click.

 

If you want to learn more about the latest features of Microsoft Edge and how to enjoy these benefits on your business computers, give Net Activity a call today.

Are Your Company Mobile Devices Really Protected?

Mobile devices are indispensable. Smartphones, tablets, and other mobile gadgets play a big part in everyday processes, especially for individuals and companies that value connection and convenience. But as the number of mobile devices used in business operations increases, so do the cyberthreats that target them. Be sure to follow these steps to safeguard company mobile devices.

Ensure mobile OS is up to date

The updates to Apple and Android operating systems (OS) improve overall user experience, but their most important function is to fix security vulnerabilities. Reduce your business’s exposure to threats by installing updates for all devices as soon as they become available. Don’t delay updates, as doing so gives cybercriminals ample time to exploit vulnerabilities on devices that run on an outdated OS.

Install business applications only

Downloading apps seems harmless. However, lenient policies on what should and shouldn’t be downloaded on company mobile devices could lead to staff installing non-business-related apps, many of which are notorious for malicious advertising codes and other threats. It’s imperative that employees download and install only business applications necessary for their work on their company-issued mobile devices.

Be careful when connecting to public Wi-Fi networks

Emergencies may compel your staff to use password-free Wi-Fi networks in hotels, airports, cafes, and other public places. Connecting to an open network can expose your confidential information and sensitive company data to cybercriminals connected to the same network.

You can avoid this by providing a practical internet data plan, preferably one that includes roaming services, for remote workers. And if connecting to a public Wi-Fi network is really necessary, using a reputable virtual private network (VPN) can help protect your sensitive data. A VPN creates a direct, secure connection for data from your end to your intended point on the internet.

Enable phone tracking tools

Losing a company-issued mobile device is unfortunate. Devices can be misplaced or stolen, but enabling Find My iPhone for iOS devices, GPS Phone Tracker for Android, or any device-tracking app helps users locate lost phones. Some also have the option to delete data on stolen devices. Downloading and setting up such an app takes only a few minutes and it will give you peace of mind knowing that even if your phone is lost or stolen, its contents will not be compromised.

Screen SMS carefully

SMS phishing can be used to trick you into clicking malicious links. Cybercriminals send messages purporting to be from someone you know, asking you to urgently disclose confidential information. Should you encounter such an SMS, you can either delete it or alert your IT department. You can also block unknown senders without even opening their messages.

Mobile devices are becoming more critical to operations. And with more devices open to attacks, businesses must bolster their cybersecurity efforts. Malicious actors will exploit every possible vulnerability and that includes those in unsecured smartphones and tablets.

Get in touch with us if you need comprehensive security solutions for your business.

Is Your Employees’ Social Media Behavior Impacting Your Business?

Social media: love it or hate it, it has transitioned from a casual pastime to a business necessity in the relatively few years it has been around. However, as beneficial as it can be to your business’ efforts, it can easily have the opposite effect if it isn’t used appropriately. 

Let’s explore this increasingly complicated topic, including what needs to be done to ensure that your business’s social media presence isn’t actually harming its success. We recommend that you also share this information with your employees, even directing them to this blog to read it for themselves.

What Are You (and Your Employees) Comfortable with Sharing?

It is fair to say that a business is representative of the people who work in it and vice versa. This is why it is so important to establish a culture within your organization beyond a unified stance on cybersecurity or the ways that you keep your team members motivated. 

This relationship is also precisely why it is so crucial for there to be an understanding of appropriate social media use.

While we’ve long been proponents of maintaining a proper work/life balance—especially when working from home—some elements simply can’t be completely separated from one another. One of these elements is the impression that can be generated in response to behavior on social media… whether it’s the behavior presented on your business’ official profile, or on the personal profiles that your employees maintain for themselves.

This behavior can result in serious consequences that directly affect the business’ success, which means that you will need to address this behavior to the best of your ability… even if that ultimately means that an employee is let go for what they’ve posted on social media.

“This Sounds Like an Infringement of My First Amendment Rights!”

Many would argue that the first adjustment made to the United States Constitution would bar an employer from restricting what an employee can say on social media or terminating their employment due to their online activity. As it turns out, this is not the case.

For the sake of clarification, let’s consider the actual text involved in Amendment I:

“Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or the press; or the right of the people peaceably to assemble, and to petition the Government for a redress of grievances.”

While the Amendment strictly bars Congress from legislating control over the populace in these matters, nothing there dictates that a business cannot prohibit an employee from publicizing a particular view or that bars the business from levying out consequences should these views be publicized. In plain English, the First Amendment applies to the government and the government alone. Businesses can set conduct expectations as they please.

Speaking of which, it is important to outline a few practices that your team members should follow as they engage on their social media accounts (and that you should subscribe to with your business’s social media activity as well). While social media grants an incredible amount of power, it also comes with great responsibility and consequences.

Social Media Practices Every Business (and User) Needs to Follow

Be Extra Considerate About Images and Other Media You Post

There are a few reasons that everyone associated with a business needs to think before they share something online. Let’s consider the business side of things first.

Have you ever taken a photo that looked passable enough at first glance but featured something that you would have really rather not preserved in a photograph on further inspection? The Internet is filled with such unintentional photobombs, making it clear that even glaring details can be missed at the moment.

For example, when in the office, sharing pictures of your team hard at work or otherwise interacting with one another can help personalize your team and engage your social media followers that much more. However, if sensitive data happens to be visible on a screen in an image, your social media account would suddenly be classifiable as a data leak.

As for your team members, make sure they are cognizant of their role as a representation of your business as a whole. Even in their off-hours, they remain one of your team members, so sharing inappropriate images on their social media ultimately reflects poorly on your organization as well. 

Remember That the Internet Never Really Forgets

Even when it’s posted on a personal account, the content that your team members share reflects on your business as well. Unfortunately, if someone enjoys stirring the pot online, any ill feelings felt about them could leach back to your business’ reputation by proxy… and even if they delete their more inflammatory posts at some point, they won’t really be completely gone. The reality is that there are dangerous consequences of posting pics.

This also ties back to our previous point, in that an employee talking too freely on social media about their work could easily expose data and information that should have remained private. Regardless of the time they are using social media, they need to keep the workplace in mind and conduct themselves accordingly.

Keep a Level Head

Likewise, social media is not the place to lose one’s temper, either as a representative of oneself or of a business. As we’ve established, online trolls are a very real thing, and it isn’t unheard of for people to get fired up about a difference in opinion. While I wish I didn’t have to say it, a business should never lash out at anyone online. There’s a difference between getting angry, and simply caring a whole lot and expressing it appropriately. Your business and, once again by proxy, your team members should always default to the latter option.

Don’t Share Your Passwords

Seriously, just don’t. Also, you and your team members should be following the same best practices at home as we recommend in the office—using a different password for each proof of identity, ensuring that these passwords are strong enough, and otherwise boosting how effective your authentication measures are. While passwords may not be totally effective on their own at preventing breaches, there is no reason to make it simple for an unauthorized person to get in.

Watch Out for Phishing Attempts

While phishing may be most commonly associated with email, social media posts and ads can also be used to swindle an employee. Your team needs to understand more than just how to spot a potential phishing attack… they need to be aware that these kinds of attacks can come from all angles.

This is Why You Need to Establish a Social Media Policy

Like any other of your business’ assorted requirements, your team members should be made aware of the expectations you have of their conduct on these platforms while they are under your employ. Not only should this policy lay out the rules they are to follow, but it should also clearly describe the consequences of noncompliance. While this may seem excessive, you must insulate your business from untoward influence or scrutiny by association.

It is not unusual for team members to not understand where the lines are and how much leeway an employer has. For example, many remote workers wonder whether or not their boss can monitor their work habits via a webcam. The answer to this question is based on many factors, most importantly what you agreed to when you signed your employment agreement. The same concept applies to your social media presence.

While there will never be a perfectly clean split between an individual’s professional and personal life, you should still try to encourage your team members to separate them as much as possible… particularly on social media.

 

Why All Businesses Should Implement a Virtual Private Network

With the onset of the COVID-19 pandemic, many organizations were forced to transition to remote work, even though they would have preferred to keep operations within the office. While the transition was rough at first, these organizations may have found that remote work offers certain flexibilities that were impossible in the traditional office environment. That said, one looming threat was (and still is) a major concern for the remote workplace: security.

One of the major ways businesses can protect their organization while working remotely is through the use of a virtual private network or VPN.

What is a VPN?

When you connect your device to a virtual private network, what exactly is happening to the connection? It’s actually much more simple than it sounds; what it boils down to is that the device connects to an encrypted network over the Internet. This encryption allows for the secure transfer of data to and from the device, preventing onlookers from observing (or stealing) the data.

Think about it like looking at a pipe that is transferring something to and from a location. If the outside of the pipe is solid, onlookers cannot see what is in the pipe. When it is clear, you can see exactly what is inside it. Encryption in this case acts as an opaque pipe, obfuscating contents to the point where they cannot be seen clearly, but you still know that something is there. In VPN terminology, the pipe in the above scenario is referred to as a “tunnel.”

How Does It Help Your Business?

You can see how this would benefit the remote employee. Since the employee is not in-house working on the company network, they do not have access to the in-house security solutions that you may have implemented to keep your data safe. This is why encryption is so necessary; if you fail to protect your company’s assets through unsecured connections to your network, you are unnecessarily risking your company’s future.

Now, think about the possibilities that open up when you don’t have to worry about network security while out of the office. Employees can travel for business trips (when it’s safe to do so, of course) without fear of data being stolen while communicating with your home office. They can perform work from anywhere at any time, allowing for enhanced productivity without sacrificing security. They will not need to rely on public Wi-Fi connections or other unsecured networks to connect to your office.

We don’t want to beat a dead horse, but it just makes sense to implement a VPN from a security and longevity standpoint.

Get Started with a VPN Today

If you are ready to take the leap and implement a virtual private network for your business, don’t wait any longer. Net Activity can help you deploy a solution that is specific to the needs of your organization. We’ll work with you to get the most secure solution at the best price point. To learn more about how a virtual private network can benefit your business, reach out to us at 216-503-5150.

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